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ViPR enters gym market with Virgin Active launch

Virgin Active has introduced the ViPR following a demonstration at the Classic Club at Twickenham Stadium, London.

Available in seven different weights ranging from 4-20kg, the ViPR is a robust rubber tube that can be dragged, thrown, rolled, stepped on and flipped to offer a range of different exercises.

As well as being suitable for use by those who are new to the gym, the ViPR can also be used by those at the very peak of their fitness while also being able to give more flexibility in usage than fixed and free weights.

Nick Hudson, national fitness manager for Virgin Active, says: "ViPR provides a variety of workout options, teaching the body to work in an effective way both in and out of the gym."


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